Hour of Love Client Media Campaign

Students: Gabby Heier, Mackenzie Brown, Kevin Dohm, and Wynna Bonde

Faculty Sponsor: Professor Danielle Bina (communication)

This is a class project for Comm 382: Public Relations Campaings. Students work in teams (They form PR “agencies”) and are paired with a Green Bay area non-profit organization. This semester we’re working with Happily Ever Animal Sanctuary on their major fundraising event, Hour of Love. Students worked as teams to conduct organizational research, create a strategic media plan, create a website, and present materials to the client.

Happily Ever After Presents: Hour of Love: https://comm382houroflove.weebly.com/

Keywords: Communication, Campaign, Media

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